Case Study: The Malvern School Scales Employee Recognition for 575 Staff with CardSnacks
The Malvern School is a private preschool with 27 locations across Pennsylvania and New Jersey, dedicated to creating a nurturing environment not only for the children they serve, but for the educators and staff who make it all possible. With a growing team of 575 employees, the school recognized the need for a more efficient, meaningful way to celebrate birthdays, work anniversaries, and employee appreciation moments at scale. Partnering with CardSnacks, The Malvern School found a streamlined solution that made staff recognition easy to manage, measurable, and genuinely impactful—ensuring every team member felt seen, valued, and supported.
Challenge
Scaling High-Quality Employee Recognition Across 27 Locations
With 27 locations between two states, The Malvern School was looking for an easy and efficient way to send quality cards to their staff. They had previously used another card service, but did not love the quality of the cards, especially for the cost.
Simplifying Birthday, Anniversary, and Appreciation Reminders for 575 Employees
Staffed with 575 employees, it was tricky to remember to send birthday, anniversary, and employee appreciation cards that included gift cards or unique gifts through the mail. The Malvern School was looking for a service that would allow them the ability and convenience to receive reminders for those important dates.
Tracking and Measuring Employee Engagement to Maximize Impact
Tracking the performance of employee engagement is top of mind for the school. The team at Malvern wanted a system that would be able to track and measure employee engagement so they could ensure their money was being well spent on a service that makes their team feel seen.
CardSnacks Use Cases
Automated Campaigns for Birthdays, Anniversaries, and Employee Appreciation
The Malvern School utilizes our campaign feature to send out all their birthday, anniversary and employee appreciation cards to their staff! They appreciate how easy it is to use and how easy it is to track card delivery.
Driving High Engagement with Employee Appreciation Day Gift Cards
For Employee Appreciation day over 500 employees received gift cards through CardSnacks. The team had high open and thank you response rates, indicating positive employee sentiment from their staff.
Celebrating Milestones with Personalized Anniversary Shout-Outs
With a large staff, the Malvern School loves to give special shout outs for team members on their anniversary! They send out campaigns on major milestones such as 1st anniversary or 15th.
Results
Sent 575 cards for Employee Appreciation Day, 501 open and had 50 replies back!
The staff loves to receive CardSnacks Cash as their gift card of choice. CardSnacks Cash allows the team to pick from over 400 of our popular brands.The team loves the wide variety of options to choose from.
When the team receives a CardSnack it makes them thankful to work for a company that appreciates their time and hard work! Childcare is a thankless job, so the Malvern Team always wants to ensure their staff feels supported.
Responses from the Team
“This made my day!”
“I'm so blessed to have such amazing leadership to look up to.”
“Thank you for the continued outpouring of support and consideration to my colleagues and thank you so much for the gift card.”
Client Testimonial
“CardSnacks is amazing and is at a good price point for my team. We love that you can send the card directly to the staff's email address and do not have to worry about delivery issues with the mail. I like using CardSnacks for ease of use and ultimately the customer service. The hands-on customer service really attracted me to them!”
Danielle Soll HR Manager, Malvern School
Learn More
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